La Vieille Ferme Rosé (aka "The Chicken Wine")
If there is one bottle on our shelves that truly needs no introduction, it’s this one. Affectionately dubbed "The Chicken Wine" by wine lovers around the globe thanks to the iconic barnyard rooster on its label, La Vieille Ferme Rosé holds the crown as our most popular rosé, and for good reason.
It’s effortlessly cool, low maintenance, and consistently delivers exceptional quality at a price point that makes it an easy choice for any day of the week.
Whether you’re a long time fan or picking up a bottle for the first time, here is why this French classic remains the ultimate crowd pleaser.
The Story Behind the Rooster
While the label is fun and unpretentious, the winemaking pedigree behind it is serious. La Vieille Ferme is crafted by Famille Perrin, the legendary proprietors behind Château de Beaucastel, one of the most prestigious estates in France’s Rhône Valley.
For over 50 years, the Perrin family has used their centuries of winemaking expertise to create accessible, value driven wines that honor French tradition. Sourced from sun-drenched Mediterranean vineyards in the southern Rhône and Languedoc regions, the grapes thrive in soils of limestone and clay with warm days and cool nights, the secret to locking in vibrant fruit flavor while keeping the wine crisp and refreshed.
What’s in the Glass?
A classic Mediterranean blend of Grenache, Cinsault, and Syrah, this wine is harvested in the early morning hours to preserve maximum aromatic freshness and prevent oxidation.
Appearance: A delicate, bright petal pink with silvery highlights in the glass.
Aroma: Fresh and inviting, opening with subtle floral notes of red roses followed by ripe white peach and crushed wild strawberries.
Taste: Vibrant and fruit forward on the palate. You’ll get juicy flavors of raspberry, vine peach, and pear drops, balanced by a lively, crisp acidity and a dry, saline finish that makes it dangerously easy to sip.
It’s bright, balanced, and precisely what a great southern French rosé should be. As Forbes famously summed it up: "It's dry, juicy and quaffable, a total porch-pounder..."
How to Serve & Pair It
La Vieille Ferme Rosé is designed for good times with friends and simple, delicious food.
Serving Temp: Serve well-chilled (50–54°F).
Food Pairings: Thanks to its balanced acidity and dry finish, it’s a brilliant food matching wine. Serve it alongside:
Fresh tomato, burrata, and basil salads
Grilled chicken, sausages, or skewers straight off the BBQ
Cold buffets, charcuterie boards, and light tapas
Fresh seafood and grilled shrimp
Why It’s Our Top Pick This Week
In a world full of trendy bottles, La Vieille Ferme remains a benchmark. Critics love it, wine publications continually rank it as a standout, and our customers come back for it week after week. It offers the elegance of French winemaking without an ounce of snobbery.
Ready to try our Wine of the Week? Stop by the market this week to grab a bottle (or two) for your fridge! Remember, you get a Wine of the Week stamp for each bottle you purchase this week!
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